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Ep 33. Are You A Pain Reliever Or Pleasure Provider? How You Position Your Brand Messaging Matters!

Episode notes

Is your business more like chocolate cake, or a Tylenol? You're probably wondering what in the world am I talking about. Your business is either a pain reliever or a pleasure provider. You either stop pain or you add joy, understanding which one you are, if you're the chocolate cake or you're the Tylenol makes all the diff…