Ep 54. The Blame Game: Marketing vs Sales, Which Is Really Responsible For Growth?
Who in your organization is genuinely responsible for growth? Is it marketing? Is it sales? Do you know?
Is your organization even running and tracking things in an optimal way for you to know what's working and what's not?
The reality is that many teams, departments, and groups can be doing their jobs but aren't making any progress because they are not doing their jobs as individuals that complement the strengths and negate weaknesses for the organization's greater good.
I keep it raw and real (and a little edgy) in this episode asking a lot of questions and hoping it compels you to truly think about your teams, the way you do marketing, your sales tactics, and the overall health of your business.
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