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S.M.A.R.T. Communication Planning

Episode notes

On this episode, Pritch Pritchard, APR breaks down, simplifies and demystifies the communication planning process. We explain the difference between Goals, Objectives and Tactics as well as walk you through S.M.A.R.T. (yes, it's an acronym and we'll explain it) planning and how to "bake in" measurements for every project f…