Rural business expert Becky McCray joins us on this episode via Zoom to talk about the distinct advantages that small town (and small in scale) businesses have against big box and online competitors. Becky tweeted some sound advice that caught our eye and prompted this discussion: "You have special advantages as a small town retailer. You can be even more competitive when you tap these special advantages and combine them with some of the best tricks online retailers have been using against you." @BeckyMcCray https://twitter.com/BeckyMcCray There is so much more you can learn from Becky. Check out "Trends in Small Town Retail" https://smallbizsurvival.com/trends-in-small-town-retail.html at SmallBizSurvival.com and Beating the Online Competition https://learnto.saveyour.town/beating-online-competition at SaveYour.Town for the full story. LinkedIn: Becky McCray Twitter: @BeckyMcCray @SBSurvival @SaveYourTown Instagram: @BeckyMcCray & @SaveYourTown Facebook: Small Biz Survival, SaveYour.Town Subscribe to the podcast: iTunes http://bit.ly/TheGoldingGroup Spotify http://bit.ly/NeoPodcast (Login First) iHeartRadio http://bit.ly/NeoMarketingPod Spreaker https://www.spreaker.com/user/thegoldinggroup Google Podcast http://bit.ly/NeoMarketingGP Podchaser http://bit.ly/NeoPodchaser Pod Link https://pod.link/1275659816 Deezer http://bit.ly/NeoPodDeezer Podcast Addict http://bit.ly/NeoPodAddict On every #NeoMarketing podcast, we discuss best practices, the latest trends and modern techniques for professional business communications including advertising, marketing, digital channels, social media, public relations and alternative options. #NeoMarketing COVID-19 Business Support Episodes Video Playlist: https://bit.ly/COVIDBusinessAdvice Audio Playlist: https://thegoldinggroup.com/series/covid/ To contact us for advice, assistance or collaboration: https://thegoldinggroup.com/contact-us/ Let’s engage! Follow us: Twitter https://twitter.com/GoldingGroup @GoldingGroup Facebook https://www.fac